The LIVESTRONG Foundation provides free cancer support services to help people cope with the financial, emotional and practical challenges that accompany the disease. With its iconic yellow LIVESTRONG wristband, the Foundation has become a symbol of hope and inspiration around the world.
Since its inception, the Foundation has served 2.5 million people affected by the disease and raised more than $500 million to support cancer survivors. One of America’s top cancer non-profit organizations, the Foundation enjoys a four-star rating from Charity Navigator and has been recognized by the National Health Council and the Better Business Bureau for its excellent governance, high standards and transparency.
Executive Vice President of Operations, Andy Miller, today charted an assertive vision for the Foundation’s path forward on behalf of those living with a cancer diagnosis, delivering the “State of the Foundation” address at the annual LIVESTRONG Foundation Assembly. Miller delivered the remarks in place of Foundation President and CEO Doug Ulman, whose arrival in Chicago was delayed due to weather.
LIVESTRONG Foundation Executive Vice President Andy Miller delivering the the ”State of the Foundation” address at the LIVESTRONG Assembly in Chicago
In the speech, Miller outlined strong 2012 results for the Foundation, announced robust, ambitious goals for programmatic expansion in 2013 and beyond, and reaffirmed the organization’s commitment to helping those affected by cancer today to deal strongly with the practical, emotional and financial challenges they face.
A Livestrong Foundation Promo about the people inside the organization
“‘Will the LIVESTRONG Foundation survive? Yes. Absolutely, yes!’” Miller exclaimed to more than 500 of the Foundation’s leaders, partners, grantees and advocates gathered in Chicago from across the U.S. and around the world. “Our work is too meaningful, our role too unique, the need too great to stand for any other answer.” The LIVESTRONG Foundation also unveiled its new logo at the Assembly, a visual change designed to underscore that the LIVESTRONG ethos — the belief in fighting for people affected by cancer today — is not abstract and, in fact, drives all of the Foundation’s work.
The new logo is a natural next step in the Foundation’s evolution and is intended to provide the Foundation’s corporate and marketing partners — and the public — with an unmistakable way of communicating that buying LIVESTRONG-branded gear or supporting the Foundation equates to helping those affected by cancer right now.
LIVESTRONG Day will take place this year on May 17, 2013, the 9th anniversary of the launch of the iconic yellow LIVESTRONG wristband, announced Miller. It will represent another key milestone in the Foundation’s history, following the 2012 celebration of its 15-year anniversary and the departure from the organization last fall of its founder, Lance Armstrong.