Michael Jackness

As a serial entrepreneur in projects large and small across multiple industries, Mike applies his knowledge and life experiences as to how critical effective graphic design is to a business and to the process for effectively working with a graphic design firm.

Michael has authored 42 posts. Website: http://www.terranmarketing.com
All 42 articles submitted by Michael Jackness:

Overview of Lynda.com’s recent online course: Illustrator for Web Design with Justin Seeley

By: Michael Jackness on Aug 13th 2012
graphic design default

This newly released course from Justin Seeley, author and Adobe Certified Expert, teaches designers how to get started with Adobe Illustrator by learning the essential techniques and fundamentals of the software. Seeley walks designers through the core concepts of setting up documents for web and mobile application designs as well as how to use artboards for responsive layouts. Designers will explore the basic and advanced tools necessary for working with color palettes and swatches, layers, shapes and symbols, various... CONTINUE READING

Graphic Design, Referenced – Review

By: Michael Jackness on Dec 14th 2011
Graphic Design, Referenced - Review

At first glance, Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design by Bryony Gomez Palacio and Armin Vit appears to be very similar to dozens of other titles that are available on the market today. It does not take the reader long, however, to discover that this 400+ page, beautifully illustrated manuscript gives a timeless view into the world of graphic art and how it has evolved throughout modern times. Readers will... CONTINUE READING

Graphic Artist’s Guild Handbook: 13th Edition

By: Michael Jackness on Dec 6th 2011
Graphic Artist's Guild Handbook: 13th Edition

The 13th edition of the Graphic Artist’s Guild Handbook of Pricing and Ethical Guidelines is a go-to manual for a diverse array of artists in the ever changing, ever evolving, graphic design industry.  The book is a bit bulky, but contains all the information an artist would want and will need to start a thriving business as a graphic artist. As a union, the Graphic Artist’s Guild’s goal is to support all creative professionals including graphic and web designers,... CONTINUE READING

Online Collaboration for Designers

By: Michael Jackness on Nov 23rd 2011
Online Collaboration for Designers

Ask any design firm what the most tedious aspects of their daily routines are- you’ll probably be surprised by the answer. Although a few will complain about dealing with customers, creating cool InfoGraphics, or even last-minute project changes; their major frustration has always been within the realm of time management. Things like holding creative sessions, gaining approval from clients and starting new projects all take up a considerable amount of time and money.  Up until recently, these types of... CONTINUE READING

Advice For The Graphic Design Student

By: Michael Jackness on Nov 14th 2011
Advice For The Graphic Design Student

Graphic Design is wonderfully challenging and rewarding occupation. Applying your creativity to problem solve your client’s project needs is a stimulating process, especially when your end product could end up in front of thousands or millions of eyeballs eventually. While graphic design classwork will give you the technical skill and know how, you can’t be fully prepared to jump into the graphic design world until you learn to manage some important, but often untaught skills. Communication outweighs even creativity... CONTINUE READING

Being Your Own Boss

By: Michael Jackness on Nov 11th 2011
Being Your Own Boss

The graphic design industry is filled with creative individuals. They lend their unique perspectives and artistic visions to whatever project they are working on. It is that same independence of thought and action that sometimes makes them poor candidates for working in team or larger structured business settings. They can feel controlled and dread having their creativity reigned it by rigid corporate interests. Sometimes the best option for frustrated individuals is to consider starting their own business. There is... CONTINUE READING

Finding a Graphic Design Job

By: Michael Jackness on Nov 10th 2011
Finding a Graphic Design Job

Graphicdesign.com is proud to relaunch our site with improved design and functionality. This will be an ongoing process so feel to give your feedback on how we can improve it further. One of the goals of the site is to be a resource for those who work in graphic design and for those who want to get into the graphic design industry. Some of graphicdesign.com’s improvements include: 1. We have added a growing graphic design firm directory that allows... CONTINUE READING

Sources of Inspiration

By: Michael Jackness on Nov 8th 2011
Sources of Inspiration

As a graphic designer, one of your major challenges that you face on a daily basis is finding creative inspiration. Whether it be for your own project or that of a valued client, continually coming up with original designs and perspectives is a challenge. You may achieve inspirations for several days or weeks running and then it disappears. You feel like you’ve used up all your good ideas and the well feels empty. It is in those times that... CONTINUE READING

Marketing Your Infographic

By: Michael Jackness on Nov 6th 2011
Marketing Your Infographic

Once you create a compelling infographic, your main goals are to have it seen and to attract backlinks. You want to have your hard work seen by a wide audience of people who will value the presentation and help you spread the word to their networks. The methods for promoting your infographic are not unlike what you might use to promote other web-worthy work of yours, so the advice here carries over to the promotional and networking process in... CONTINUE READING

Why Invest in Infographics?

By: Michael Jackness on Nov 5th 2011
Why Invest in Infographics?

No area of graphic design and web informational marketing is hotter than infographics. The source of this new boom can be laid on the doorsteps of Google’s February 2011 declaration that original content would be prioritized. Infographics grabbed hold of the public consciousness as a new way to spin established data in a stylish and original manner and be richly rewarded by Google’s search ranking spiders. Infographics simply put to imagery what plain text and graphs did before. They... CONTINUE READING

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