Matt Cannon is a Freelance Graphic Designer & Creative Director living in Brooklyn, NY. He was born with a computer mouse in hand and hasn’t put it down since. He has over 10 years of experience designing strong, effective corporate brand identity and specializes in website composites, logos, print and brainstorming and designing user interfaces for web and mobile environments. Check out his portfolio and read more of his articles here.
First opened in 1975 as a fun Dallas burger joint, Chili’s restaurant has become a standard amongst popular American restaurant chains. The franchise has begun to unveil a newly redesigned iconic chili pepper logo and new restaurant interior designs. The new mark, designed by San Francisco based Tesser, is a redesign of the previous Chili icon with a slick new Sari typeface for the letter S. The origins of FF Sari date back to 1983 when Hans Reichel made... CONTINUE READING
This year our readers voted “Striving too far from the original design and concepts” as the choice for corporate rebrand failure. It was also said that a “logo that has an awkward or bad wordmark” could be harmful to the brand. Please keep in mind while reading that this is an opinionated piece. After reading let us know what your top 5 worst rebrands of 2012 are! 5. Chuck E. Cheese’s GraphicDesign.com Source The Chuck E. Cheese’s franchise rolled... CONTINUE READING
The objective of rebranding is to influence a customer’s perception about a product or service by revitalizing the brand and making it seem more modern and relevant to the customer’s needs. Sometimes it’s done so right that we forget the old brand even existed or don’t even miss it at all. The new mark fits in with culture and gives us the feeling that the brand is persistently pushing into the future while promoting great design. Please keep in... CONTINUE READING
32,000 new logos from around the world were studied to compile LogoLounge’s 2012 logo design trend report. The true benefit of studying logo designs and trends is that they consistently classify the path for the present and for the future. Once you see the direction these start to take, you start to understand their flow and rapidity and eventually you may get a glimpse of what’s to come. Here are our picks from that list for the top 5... CONTINUE READING
The leading media company catering to all of Hispanic America, Univision has released a new rebrand designed by Wolff Olins. The new logo, evocative of a human heart and three-dimensional in appearance, is a vibrant new take on Univision’s prior logo, which represented the company for nearly 50 years since the companies inception as one small TV station in San Antonio, Texas in 1962. Source: GraphicDesign.com President and CEO of Univision released a statement saying… “The launch of our... CONTINUE READING
Long John Silver’s was founded in Lexington, KY in 1969 and moved its international headquarters to Louisville in 2003. Long John Silver’s provides franchise services, food innovation and marketing support to more than 1,300. Their restaurants are located throughout the United States and in Asia. With more than 8,400 employees worldwide, Long John Silver’s is America’s largest Fast-Food seafood chain. The company has created a brand new identity along with a new ad campaign. The hip new tagline reads,... CONTINUE READING
Churchill Downs, the world’s most legendary racetrack, has conducted Thoroughbred racing and presented America’s greatest race, the Kentucky Derby, continuously since 1875. Churchill Downs released the official event logos for Kentucky Derby 139 and Kentucky Oaks 139. Both logos were designed by SME for the fifth consecutive year. SME explored a contemporary vision for the design of the 2013 event marks with the bold use of negative space creating a lighter, less traditional feel than previous iterations. Each logo... CONTINUE READING
Corporate Brand evolutions are examples of how much we can take branding for granted. It’s hard to imagine these brands in the same global position if the companies had stuck with their original concepts. It’s also a reminder that companies have to reinvent themselves and keep things fresh in order to maintain prominence amongst a rapidly changing culture. Finally, it’s interesting to learn more about the road traveled that ended up at the current image you know today. Here... CONTINUE READING
The Wendy’s Company is the world’s third largest fast-food chain hamburger company. The Wendy’s system includes more than 6,500 franchise and company restaurants in the U.S. and 27 countries and U.S. territories worldwide. The Franchise is in the midst of a comprehensive transformation to contemporize the brand and dramatically improve the customer experience. The ongoing brand transformation will extend to Wendy’s new logo in March 2013, when a contemporary look will be introduced on packaging, advertising, crew uniforms, restaurant... CONTINUE READING
Google SketchUp, one of the most popular 3D modeling tools, recently joined the team at Trimble. Though best known for GPS technology, Trimble integrates a wide range of positioning technologies including GPS, laser, optical and inertial technologies with application software, wireless communications, and services to provide complete commercial solutions. Its integrated solutions allow customers to collect, manage and analyze complex information faster and easier, making them more productive, efficient and profitable. Google joined the team to focus more on... CONTINUE READING
Welcome to GraphicDesign.com!
The leading source of news and information devoted entirely to the graphic design industry.
Upcoming Graphic Design Events
|03-31-2014 - 04-02-2014||An Event Apart||Seattle (workshop only)||$75|
|04-07-2014 - 04-09-2014||Future Of Web Design (FOWD)||London, UK||10%|
|04-28-2014 - 04-30-2014||An Event Apart||Boston||$75|
|05-12-2014 - 05-16-2014||HOW Design Live||Boston||$50|
|05-12-2014 - 05-14-2014||An Event Apart||San Diego||$75|
|06-16-2014 - 06-20-2014||Future Insights Live||Las Vegas, Nevada||10%|
Last Updated Mar 12, 2014 1:15 am EST
Multimedia Illustrator - Part-Time Bridgeport, WV
Graphics Artist Norfolk, VA
Fast free-hand illustrator / Artist Austin, TX
Graphic Production Artist Culver City, CA
Jr. Graphic Designer / Production Artist Beverly Hills, CA
Graphic Artist Designer Huntington Beach, CA
Graphic Design Artist Boynton Beach, FL
Top 5 Trending Articles
Newest Blog Entries
They devote their time and attention to one project and grow to love each one, whether big or small, well-known or unknown. Preliminary Designs The custom typography is hard to miss. Dirks had the...
Behind simple ideas like the ones listed below are large amounts of research and brainstorming from a large team inside the advertising agency or company. In order to create a successful advertising idea or...
Part two will give you practical insights into the process, typical elements of an infographic, such as headlines, context and the all-important story, or narrative, your infographic tells. Plus, I’ll share some tools for...