Nicole Spiegel-Gotsch

Nicole Spiegel-Gotsch is a freelance graphic designer and owner of NSG Design, based in Hoboken, New Jersey. She has over ten years of experience in design working on projects ranging from UX, mobile app and site design to print advertising and promotion. Her portfolio can be viewed online here.

Nicole has authored 100 posts. Website: http://www.coroflot.com/nspiegel_gotsch
All 100 articles submitted by Nicole Spiegel-Gotsch:

Plans for Labyrinth Graphic Novel Prequel

By: Nicole Spiegel-Gotsch on Jan 19th 2012
Plans for Labyrinth Graphic Novel Prequel

Fantasy, sci-fi, comic fans and lovers of all things Jim Henson are in for a treat! In an exclusive interview for Entertainment Weekly’s Shelf Life, graphic novel publisher, Archaia announced plans for a graphic novel prequel to Jim Henson’s film, Labyrinth. Labyrinth tells the story of 15-year old Sara, who resents her stepmother and is tired of always having to watch her baby step-brother Toby. She spends much of her time imagining a fantasy world where she is a... CONTINUE READING

Infographics and the Persuasive Power of Design

By: Nicole Spiegel-Gotsch on Jan 17th 2012
Infographics and the Persuasive Power of Design

While infographics in and of themselves aren’t new, a recent article in Fast Company by John Palvus calls attention to an interesting research paper exploring their persuasive power. For those of you unfamiliar with infographics, also known as information graphics, a basic definition is that they are visual representations of information. Specifically from a design standpoint infographics are intended to convey complex or large amounts of data in an accessible, succinct, easy-to-read and high-impact manner. (In)Famous examples you may... CONTINUE READING

Target and Wieden + Kennedy Split

By: Nicole Spiegel-Gotsch on Jan 13th 2012
Target and Wieden + Kennedy Split

It was amid great surprise that AdAge.com reported giant retailer Target’s split with lead agency Wieden + Kennedy this week. Clients changing or terminating agency relationships is by no means unusual, especially in the face of ever increasing pressure to justify ad spending. But, what is unusual is for it to be done when all outward indications point to a highly successful partnership. In fact, Target named Wieden + Kennedy it’s lead agency in 2009 without a review. A... CONTINUE READING

“Must See” Design Exhibits

By: Nicole Spiegel-Gotsch on Jan 13th 2012
“Must See” Design Exhibits

The cold weather has finally arrived, officially making it winter here in New York City. If you’re looking for something to do indoors this month consider some of these engaging exhibitions on view now. MoMA’s “Standard Deviations: Types and Families in Contemporary Design” explores the ways in which designers inject “unique identity into objects produced on an industrial scale.” whether as a counterpoint to the homogeneity of mass production or an assertion of individuality in a post industrial era,... CONTINUE READING

Sustainability and Design

By: Nicole Spiegel-Gotsch on Jan 9th 2012
Sustainability and Design

In the last five or six years sustainability has arguably received more social, political and media attention than ever before, and while for certain industries the steps toward improved sustainability may be obvious, for graphic designers they can be somewhat elusive. Which is why I was so pleased to come across this interview in the Atlantic with Advertising Design Director, Paulina Reyes. Formerly of Kate Spade New York, and now at advertising agency Mother, Reyes is one of several... CONTINUE READING

Three Graphic Design Trends For 2012

By: Nicole Spiegel-Gotsch on Jan 6th 2012
Three Graphic Design Trends For 2012

Although I’ve never been known for being ahead of the curve, with all the 2012 predictions going around I felt I’d be remiss not to share some of my own. So for better or worse, here are my top three trends to welcome in the first week of the new year. Enjoy! 1. ARTIST AS ENTREPRENEUR: Whether due to the much storied “broken” advertising agency model, poor economic outlook, lowered barriers to entry or a combination of factors, this... CONTINUE READING

Fueling the Creative Economy

By: Nicole Spiegel-Gotsch on Jan 3rd 2012
Fueling the Creative Economy

According to a news release from the Vermont Department of Economic, Housing and Community Development, Vermont has named former director of the Vermont Film Commission and Tisch film graduate, Joe Bookchin as the state’s new director of the Office of the Creative Economy. The purpose of the newly created office is to stimulate and encourage the state’s burgeoning creative economy, defined in the release as “Creative enterprises—from web designers and software game programmers to architecture, e-commerce, graphic design, publishing... CONTINUE READING

Google Tablet and Channeling the Unicorn

By: Nicole Spiegel-Gotsch on Jan 2nd 2012
Google Tablet and Channeling the Unicorn

This week Executive Chairman Eric Schmidt announced Google’s intention to introduce their own Android Tablet as early as in the next six months. Although plans had reportedly been in the works for some time, according to the Inquisitr, this was the first time anyone from Google attached a timeline to the project. As I read through articles with what by now has become typical “will this be an iPad killer” rhetoric, one question was conspicuously absent—“What does this mean... CONTINUE READING

Las Vegas Design Center & Pantone Partner to Celebrate 2012 Pantone Color of the Year

By: Nicole Spiegel-Gotsch on Dec 31st 2011
Las Vegas Design Center & Pantone Partner  to Celebrate 2012 Pantone Color of the Year

For designers like myself, Pantone represents the definitive authority on color and each year savvy trend followers in fashion, product, retail and interior design alike look forward to the much anticipated announcement of Pantone’s Color of the Year. Color forecasting influences everything from the color of your home furnishings and paints to cars and cosmetics. This year’s announcement of the 2012 PANTONE Color of the Year—Tangerine Tango, was made extra special by being celebrated in partnership with premiere furnishings... CONTINUE READING

Design and Political Protest

By: Nicole Spiegel-Gotsch on Dec 26th 2011
Design and Political Protest

Lately I get the feeling that when people hear the word “design” images of Don Draper-like ad-men plying clients with hard liquor, irresistible pitches and sheer animal magnetism come to their minds. But design can be used for more than just selling the latest product or service, it can be used as political commentary or, as the title of Milton Glaser’s book so eloquently terms it, “The Design of Dissent.” From El Lissitsky’s 1919 poster, “Beat the Whites with... CONTINUE READING

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