To end the week we thought graphicdesign.com readers would enjoy some of the top projects found on behance.net this week. These projects have been created by different designers from around the world and as many of you know behance’s platform is a place where many designers showcase their work and go to to discover creative work. Below are a few of most appreciated projects this week. For those of you who are not familiar with Behance, appreciations are a... CONTINUE READING
Nokia Solutions and Networks is the world’s specialist in mobile broadband. From the first ever call on GSM, to the first call on LTE, they operate at the forefront of each generation of mobile technology. Nokia’s global experts invent the new capabilities customers need in their networks. While providing the world’s most efficient mobile networks, the intelligence to maximize the value of those networks, and the services to make it all work seamlessly. With headquarters in Espoo, Finland, Nokia... CONTINUE READING
The Royal Automotive Club of Western Australia (RAC) is a motoring club and mutual organization, providing roadside assistance, motor, home, contents and travel insurance, personal, car and travel loans, as well as road and community safety advocacy. The club evolved from the Automotive Club of Western Australia which was formed by a small group of enthusiastic car owners in 1905. They established the club partly for social purposes, such as picnic runs and reliability trials, and also to overcome... CONTINUE READING
In 1939, BMI created a groundbreaking open-door policy becoming the only performing rights organization to welcome and represent the creators of blues, jazz, country, and American roots music. Today, the musical compositions in BMI’s repertoire, from chart toppers to perennial favorites span all genres of music and are consistently among the most- performed hits of the year. The organization recently launched a new corporate positioning campaign focused on its leadership, heritage and innovation within the music industry. The new... CONTINUE READING
Corporate Brand evolutions are examples of how much we can take branding for granted. It’s hard to imagine these brands in the same global position if the companies had stuck with their original concepts. It’s also a reminder that companies have to reinvent themselves and keep things fresh in order to maintain prominence amongst a rapidly changing culture. Finally, it’s interesting to learn more about the road traveled that ended up at the current image you know today. Here... CONTINUE READING
Striving too far from the original design and concepts was the top choice for corporate rebrand failure according to our readers in the recent poll article “Top 10 Worst Corporate Rebrands“. In addition, voters overwhelmingly named MasterCard Worldwide the worst corporate rebrand of all-time. MasterCard Worldwide received 32% of the vote, which was nearly double the percentage of the next closest finisher. NBC Universal was named the second worst corporate rebrand ever and received 18% of the vote, which... CONTINUE READING
Buffalo Wild Wings, Inc., founded in 1982 and headquartered in Minneapolis, is the operator and franchisor of Buffalo Wild Wings restaurants focusing on Buffalo, New York-style chicken wings, sports and beer. There are currently more than 835 Buffalo Wild Wings locations across 48 states in the United States, as well as in Canada. As it enters its 30th anniversary, Buffalo Wild Wings is rebranding its look, restaurants and overall experience. The restaurant – with roots spawning from college campuses... CONTINUE READING
Recently we covered the story of TV Land Introducing a New On-Air Package for their fairly new logo. Surprisingly, months later, they are back with a new logo and on-air identity. As of Wednesday, May 9, viewers started to see a fresh mark with a nod to the channel’s roots, a change that reflects the evolution of the network itself. No longer a channel made up of shows strictly from yesteryear, TV Land is now finding success using a... CONTINUE READING
In his CeBIT keynote speech, Kevin Turner, chief operating officer at Microsoft Corp., showed how Windows 8 will bring together the potential of a tablet with the power of a PC. He also invited IT professionals around the world to test the recently released Windows 8 Consumer Preview, now available for download at http://preview.windows.com. The Windows 8 Consumer Preview offers a more robust experience for testing the world’s most popular operating system and is available to the widest range... CONTINUE READING
After winning a competitive pitch, Channel 4 commissioned ManvsMachine to create a new brand identity and on-air look for More4. The package aligns with a re-focused range of content on the channel. 4Creative worked with them to produce a striking new creative identity for the evolving More4. The More4 re-brand is centered around a bold new flexible logo, created from multiple triangles that flip, fold, attract and repel each other into position. The re-brand extends to a whole new... CONTINUE READING
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These less-than logosmiths tend to make the same mistakes over and over. At least they’re consistent. When it comes to art and science of logo design, there are cardinal rules that should be followed...
It is hardly surprising that many people think there is a big difference difference between graffiti and tagging. Some are of the opinion that people who do tags and call themselves graffiti artists should...
First up we have Gabriel Picolo’s doodle project. Every day for the 365 days he will draw a doodle. It is an attempt to stop procrastinating and so everyday in his notebook he will...