Back Bone Branding Design Take-Away Cups That Allow You To Change Facial Expression Of Cup Personage

By: Julia Wild on Aug 19th 2014
Back Bone Branding Design Take-Away Cups That Allow You To Change Facial Expression Of Cup Personage

Whatever mood you are in whether you are feeling tired or happy Backbone Branding have very cleverly created these cups so you can actually interact with your cup and they have made them so that people can re-use them again and again. The design firm created a whole new identity for Gawatt coffee. They explain that they they were briefed to create the “Identity of a take-out coffee-shop in steampunk style”. They go on outline the solution to this... CONTINUE READING

IFC Is Still “Slightly Off” After Rebrand

By: Matt Cannon on Jul 31st 2014
IFC Is Still “Slightly Off” After Rebrand

IFC airs in 73 million U.S. homes and select programming is available on IFC.com and other platforms. They occupy a unique niche in the comedy spectrum and draw a loyal audience of followers on and off-air. (Source). IFC recently completed a new brand identity in 2010, but were ready to add more depth, dimension, and height to their image. Blake Callaway, IFC’s EVP of marketing and digital media, had this to say about the brand refresh: “After nearly four... CONTINUE READING

32 World Cup 2014 Posters For ESPN Campaign That Capture The Passion Of The Game Perfectly

By: Julia Wild on Jun 2nd 2014
32 World Cup 2014 Posters For ESPN Campaign That Capture The Passion Of The Game Perfectly

Siqueira has worked on many projects from CD covers to posters, from books to Magazines as well as on package design for the toy and food industry. He has not only been featured in many magazines but he has also won prizes such as the Clio Awards 2011 for the comic pages he did for AIDES. The world cup is less than a month away and these posters are simply inspiring, especially for those designers who are also soccer... CONTINUE READING

20 Fresh Portfolio Designs to Spark Your Creativity

By: Rafiq Elmansy on May 28th 2014
20 Fresh Portfolio Designs to Spark Your Creativity

The portfolio is simply a medium that includes samples of previous artwork created for yourself or other clients. With the evolution of the digital era, the form of the portfolio has shifted from a traditional paper document to a more interactive website. So the question that arises here is how do you attract the client to your website? As a talented designer, that mission will be easy for you; all you need to do is create an attractive and... CONTINUE READING

Munich Airport’s New Logo Is Ready for Takeoff

By: Matt Cannon on May 28th 2014
Munich Airport’s New Logo Is Ready for Takeoff

In order to succeed in the highly competitive German, European, and global travel market, it was necessary to strengthen and define the brand architecture, refresh its visual and verbal identity, and identify a forward-looking strategy to differentiate and clarify the brand. Munich Airport recently released a new brand identity, which includes a new logo, claim, exclusive in-house font, freshened-up corporate colors, an elevated and consistent tone of voice, and visually striking imagery, which uses pairs of pictures to play... CONTINUE READING

Coca- Cola unveil their 2014 World Cup visual identity by Brazilian street artist Speto and a Leeds Design Studio

By: Julia Wild on May 27th 2014
Coca- Cola unveil their 2014 World Cup visual identity by Brazilian street artist Speto and a Leeds Design Studio

It was the collaboration of Brazilian street artist Speto with a Leeds based Design Studio that made this design identity happen. Creative Review have a fantastic interview with Coca-Cola’s global design head James Sommerville. Sommerville covers everything from how the project came about to some great explanations on the process of the designs. He explains to Creative Review: “Early on in the project, after a few days of sketching, we were not making significant progress on the logo until... CONTINUE READING

Creating the Perfect Logo with LogoMotives’ Jeff Fisher

By: Julia Wild on May 21st 2014
Creating the Perfect Logo with LogoMotives' Jeff Fisher

GraphicDesign: Thanks for joining us. Talk about the process of developing a logo. Where do you start and what goes into it? Jeff Fisher: It’s about distilling the essence of any organization or event down to the simplest graphic symbol you can create. You need to display as much information as you can in a simple design that’s very recognizable and memorable. The most important information I get from a client always seems to be what they don’t like... CONTINUE READING

How to “Make Your Own Luck” with Kate Moross

By: Julia Wild on May 12th 2014
How to "Make Your Own Luck" with Kate Moross

GraphicDesign caught up with Moross to talk about her book, her background, her showcase, and her work with Fortune 500 companies. GraphicDesign: Why did you decide to write “Make Your Own Luck”? Kate Moross: I’ve been working on the actual copy for about six years, so some of the text in the book I wrote years ago and some is more recent. When I was talking to the publisher when I started writing, we discussed turning it into more... CONTINUE READING

Duffy & Partners Interview: Discussing the Sub-Zero Wolf Rebrand

By: Matt Cannon on Apr 25th 2014
Duffy & Partners Interview: Discussing the Sub-Zero Wolf Rebrand

The Wolf identity was originally designed by Duffy & Partners in 2001. Since then, Sub-Zero has expanded and innovated, so they sought the design expertise of Duffy & Partners to poise their brands for continued future growth. After 20 years, it was time to update the Sub-Zero identity to reflect the product innovations, growth, and advancements of the company. This update also presented an opportunity to make a better visual connection to Sub-Zero’s Wolf line of ovens. Joe Duffy,... CONTINUE READING

Today’s Awesome Creative Finds To Enjoy

By: Julia Wild on Apr 8th 2014
Today's Awesome Creative Finds To Enjoy

First up we have Gabriel Picolo’s doodle project. Every day for the 365 days he will draw a doodle. It is an attempt to stop procrastinating and so everyday in his notebook he will sketch in black ink a drawing. Each doodle will be inspired by anime and you can follow his doodles by going to his page on DeviantArt. What a way to keep the inspiration flowing! Enjoy the below few examples of his doodles. You many want... CONTINUE READING

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