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EVENT: Future Of Web Design (FOWD) WHERE: AMC Empire 25, New York WHEN: October 7- 9 DISCOUNT: 10% DISCOUNT CODE: GraphicD10 Future of Web Design have produced web design conferences for over a decade,...
HOW DESIGN CONFERENCE (HDC) June 22-26, 2013 San Francisco Thanks to HOW Design, GraphicDesign.com has one pass to give away to ONE of our lucky readers! HOW Design Live is split into 4 different...
Discount: $100 Discount Code: HOWDES13 Location: San Francisco, CA When: June 22-26 2013 Thanks to HOW Design, GraphicDesign.com are able to offer our readers a discount of $100 to this years HOW Design Live...
Since 1966, the magazine’s familiar masthead identity has featured lettering with strong circular forms that suggested records (and later CDs) and kicky “mod” colors. As part of the refresh, the logo has been completely redrawn to emphasize the basic geometry of the name, creating a typeface that echoes the circles of the original and still looks “pop.” The designers have set the name entirely in lowercase, tightened the spacing and, perhaps most importantly, removed the colors from the circles.... CONTINUE READING
Graphic Designer Jean-Philippe Dugal Talks Bar Branding, Telling Us About His Newest Project, Le Chasseur Restaurant
Dugal realized Le Chasseur’s design dreams via his work for them creating its brand identity. Business cards, menus and a slick logo are just some of the components of this branding project. We spoke to Dugal, finding out about the designer himself, and his vision for Le Chasseur… Tell us about your recent collaboration with ‘resto-bar’ Le Chasseur in Montreal, Quebec Le Chasseur is the result of a great complicity between the owner, Mathieu Ménard and I. What is... CONTINUE READING
Brand Development Consultancy Studio Lost & Found Discuss their Recent Collaboration with Knee Deep Wines
As well as his role within Studio Lost & Found, Daniel also works as a sessional lecturer in the Master of Communication Design program at RMIT University, passing on the extensive knowledge and experience he has gained in strategic brand development. Rebecca McKeating began her career as a chartered accountant, before using this business acumen for the management of Lost & Found. Rebecca’s commercial experience includes previous employment as the financial controller of two Margaret River wineries. In addition,... CONTINUE READING
American Airlines is a company that prides itself on providing an exceptional travel experience across the globe, serving more than 260 airports in more than 50 countries and territories. American’s fleet of nearly 900 aircraft fly more than 3,500 daily flights worldwide from hubs in Chicago, Dallas/Fort Worth, Los Angeles, Miami and New York. American flies to nearly 100 international locations including important markets such as London, Madrid, Sao Paulo and Tokyo. It’s a new year and a fresh... CONTINUE READING
Many monopolizing companies end up in a feud between each other because quite frankly, they’re in a league where they only have one another to compete against. In my opinion, the key here is to focus on keeping the market to themselves and keep more companies from joining their circle but these companies take stabs at each other year after year through comparative advertising. Here are our Top 3 Ad Campaign Attacks of All Time: 3. Burger King vs.... CONTINUE READING
Discount: $100 Discount Code: HOWDES13 Location: San Francisco, CA When: June 22-26 2013 Thanks to HOW Design, GraphicDesign.com are able to offer our readers a discount of $100 to this years HOW Design Live conference which takes place between June 22nd and 26th in San Francisco. All four events will take place at Moscone West, located at 800 Howard Street, San Francisco, CA, 94103. There are a total of four events that take place concurrently over a period of... CONTINUE READING
VH1 worked with design agency Gretel on strategy as well as the redesign of their new logo and network identity. Ad agency Hill Holiday was brought on-board to create a 360 creative launch strategy including image spots, media planning and buying, and social media work. VH1 is revealing new branding that reflects its bold and successful mash-up of music, pop culture and nostalgia programming. This is the first redesign the company has seen in 10 years. The refresh arrives... CONTINUE READING
Designer, illustrator and educator Ryan Feerer has recently embarked on a new challenge, adding the exciting accolade of restaurant owner to his repertoire. Feerer and good friend Jimbo Jackson opened their establishment Abi-Haus at the end of 2012 in Abilene, Texas. With the central theme being “cool vibes, good service and pleasant people”, Feerer has also been able to showcase his spectacular design skills by taking on the restaurant’s branding. Abi-Haus’s imagery is striking and can be seen to... CONTINUE READING
First opened in 1975 as a fun Dallas burger joint, Chili’s restaurant has become a standard amongst popular American restaurant chains. The franchise has begun to unveil a newly redesigned iconic chili pepper logo and new restaurant interior designs. The new mark, designed by San Francisco based Tesser, is a redesign of the previous Chili icon with a slick new Sari typeface for the letter S. The origins of FF Sari date back to 1983 when Hans Reichel made... CONTINUE READING
This year our readers voted “Striving too far from the original design and concepts” as the choice for corporate rebrand failure. It was also said that a “logo that has an awkward or bad wordmark” could be harmful to the brand. Please keep in mind while reading that this is an opinionated piece. After reading let us know what your top 5 worst rebrands of 2012 are! 5. Chuck E. Cheese’s GraphicDesign.com Source The Chuck E. Cheese’s franchise rolled... CONTINUE READING