Coca-Cola has joined forces with design platform Blank You Very Much in order to launch an exciting competition which is exclusive to the U.S. Entrants are invited to re-invent the brand’s famous logo with the winner’s creation being incorporated into a limited edition t-shirt. In addition, prize money of $5,000 will be awarded. Although designers must adhere to some strict guidelines, this event offers Coca-Cola fans the opportunity to put their own stamp on a global name. Rules include:... CONTINUE READING
For many graphic designers, “sales” is a four-letter word. Okay, it’s five, but you get the idea. It gives them the heebie-jeebies and they often feel as though they need to take a shower after a sales-e encounter. That’s if the encounter ever takes place. Designers are notorious for avoiding sales like the plague. It conjures up visions of the stereotypical, checkered jacket with plaid pants, cigar-smoking car salesman. Nonetheless, sales is a necessary function, just like designing, marketing,... CONTINUE READING
September 27 marked the start of the 2012 HOW Interactive Design Conference in Washington, D.C. On that day several hundred designers, programmers, SEO specialists and other Web workers descended upon the U.S. Capitol, eager to learn emerging Web technologies and techniques from each other and also leading industry experts. This year, the conference was divided into two tracks – one for designers just moving into web design, with sessions on transitioning print design skills to the Web and getting... CONTINUE READING
In just two short months the FITC (Future. Innovation. Design. and Technology.) Vancouver 2012 conference will arrive. As the name implies, a defining aspect of the conference is its focus on design and technology. Featuring presentations, panels, hands-on workshops and networking events covering a range of some of the most relevant topics in graphic design, from conversations on creativity and evolving business models to responsive design. FITC provides the professional development and networking opportunities creatives need to keep pace... CONTINUE READING
Regina Lee Blaszczyk to Lead an Event at the Smithsonian Today, Tuesday 25th September About New Book “The Color Revolution”
The relationship between color, fashion and commerce has developed significantly over the past century. In her new book “The Color Revolution”, award-winning historian Regina Lee Blaszczyk explains this, highlighting the psychology and processes involved between color and consumer culture. Published last month, “The Color Revolution” focuses on the innovation that occurred between 1850 and 1970, an era that saw the emergence of ‘color stylists’ or ‘color forecasters’. To mark her recent book release, Blaszczyk is to lead a conversation... CONTINUE READING
Founded in 1960, Domino’s Pizza is the recognized world leader in pizza delivery. As of the second quarter of 2012, through its global footprint primarily made up of locally-owned and operated franchises, Domino’s operated a network of 9,924 franchised and Company-owned stores in the United States and over 70 international markets. In May 2011, Pizza Today named Domino’s its “Chain of the Year” for the second straight year – making the company a three-time overall winner, and the first... CONTINUE READING
Art school was a wacky, wild and totally weird time for me. That was back in the 70s when we still used press type, rapidographs, markers and 360 layout pads. Another thing I never quite understood was who had the brilliant idea to put an art school in the back of a Holiday Inn, on the beach in Fort Lauderdale, with a bar in the front and another one across the street. It was the notorious Elbow Room. I... CONTINUE READING
It’s debatable how much a logo should cost, but it’s no question that it’s tough to put a value on a brand no matter the price. Sure there are options for every budget and style but when you are sitting on top of the corporate world no budget is too high. According to JustCreative, “Logo design in today’s world is totally under rated. People do not understand how important a good logo is and how valuable it is to... CONTINUE READING
As announced on Wednesday 5th September 2012, The Andy Warhol Foundation for the Visual Arts are to sell and donate its entire collection of the artist’s work this fall. Amongst the vast collection is prints, paintings and photographs, including pieces that have never been seen before by the public. Christie’s auction house has entered into a long-term deal in order to sell the works as it is expected to take a number of years. The process will be completed... CONTINUE READING
One of the most important characteristics of an effective sports logo is that it has immediate influence on its fan base. The icon should grasp the viewers attention without a second of extra thought. It should evoke excitement and make the fan want to root for their team. Finally, it should be timeless. Many of the logos made this list for the sole reason that they have stood the test of time with little or no changes while remaining... CONTINUE READING
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