In my first post for GraphicDesign.com I outlined the pro’s and con’s of using WordPress as your portfolio platform in addition to (and even instead of) the other options readily available on the web. I argued that WordPress is the most open, powerful, customizable, and effective platform for designers (or artists of any kind for that matter) to build a meaningful and profitable personal brand online. Now, as a follow up to that article I’ve put together a list... CONTINUE READING
For many graphic designers, “sales” is a four-letter word. Okay, it’s five, but you get the idea. It gives them the heebie-jeebies and they often feel as though they need to take a shower after a sales-e encounter. That’s if the encounter ever takes place. Designers are notorious for avoiding sales like the plague. It conjures up visions of the stereotypical, checkered jacket with plaid pants, cigar-smoking car salesman. Nonetheless, sales is a necessary function, just like designing, marketing,... CONTINUE READING
Of course content is important, but Design is king. Get the experience and usability part wrong and you have a website disaster. Many of these errors are found in smaller business and start-up websites but also in some major designs. Here’s a look at the Top 5 Web Design Mistakes. 5. No Help or Support There’s nothing worse than leaving your customer stranded. It can be extremely frustrating for a user when they have concerns but are fishing to... CONTINUE READING
Art school was a wacky, wild and totally weird time for me. That was back in the 70s when we still used press type, rapidographs, markers and 360 layout pads. Another thing I never quite understood was who had the brilliant idea to put an art school in the back of a Holiday Inn, on the beach in Fort Lauderdale, with a bar in the front and another one across the street. It was the notorious Elbow Room. I... CONTINUE READING
It’s debatable how much a logo should cost, but it’s no question that it’s tough to put a value on a brand no matter the price. Sure there are options for every budget and style but when you are sitting on top of the corporate world no budget is too high. According to JustCreative, “Logo design in today’s world is totally under rated. People do not understand how important a good logo is and how valuable it is to... CONTINUE READING
Visual art goes hand and hand with music and a logo is no exception. Hundreds of dedicated fans purchase extended merchandise from their favorite artists with their iconic identity plastered all over it. Whether it’s hovering 50 feet over your favorite artist, on a sticker on your old file cabinet, or scribbled on the kids desk next to you in school there’s nothing quite like seeing your favorite musician’s mark. Here’s my personal top 10 favorite musicians logo’s of... CONTINUE READING
Drinks brand Red Bull have recently been supporting Jessie Ware with the launch of her eagerly anticipated debut album, Devotion. Released on Monday 20th August, Devotion was recorded at Red Bull Studios in November 2011 with the help of co-producers Dave Okumu and Julio Bashmore. In addition to a 30 minute performance at the studio on the release date, Red Bull collaborated with Studio Moross to create a live art installation in East London’s Broadway Market which ran from... CONTINUE READING
Rebranding is so much more than just changing a logo; it’s a company reacting to the culture surrounding it and transforming to cater to that culture. The word “Identity” in Brand Identity should not be taken lightly, a company must literally upgrade their entire persona to stay current with the times. The tricky part is conveying the original essence of the brand, product and service. The key is making sure everyone still recognizes and accepts the company in their... CONTINUE READING
A sentiment we hear frequently expressed by designers is the desire to do work that has an impact beyond the marketplace. Work that helps effect real, positive social change. Surprisingly, a sentiment expressed with equal frequency is a lack of available opportunities to do that work. Surprisingly, now more than ever, the design community seems to be acutely aware of how it can bring its talents, resources, abilities to bear, and outlets for designers interested in “designing for good”... CONTINUE READING
With a sneak peak all the way back in 2009 from PC World, we saw hints of Microsoft’s new brand. Yesterday the company unveiled their first official new Microsoft Logo in 25 years in preparation for Windows 8. Here is an excerpt from the official Microsoft Blog: “This is an incredibly exciting year for Microsoft as we prepare to release new versions of nearly all of our products. From Windows 8 to Windows Phone 8 to Xbox services to... CONTINUE READING
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Although according to the Guardian there is no roll-out date yet for this wonderful new passport, Neue Design Studio are now working with Norway’s National Police Directorate to implement passport security requirements. The Norwegian...
The new venture includes chapters on home, decor, recipes and crafts, beautifully illustrated by Paula Mills and David Alcock. Louise Searle from Orca Publications explains, “We kept to the same style as the first...
Interview with Sophia Augusta: Detailing the intricate illustrations of new travel book, The Street Food Journal
London based creative Sophia Augusta illustrated the book, depicting different kinds of street food and putting her own statement stamp on the drawings featured. Pictures are simple and intricate, a stylish design combination. Here...