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Cabot Corporation Debuts New Brand Identity

By: Matt Cannon on May 8th 2013
Cabot Corporation Debuts New Brand Identity

Cabot Corporation is a global specialty chemicals and performance materials company, headquartered in Boston, Massachusetts. The company is the leading producer of rubber and specialty grade carbon black, activated carbon, inkjet colorants, cesium formate drilling fluids, fumed silica, aerogel, and elastomer composites. Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: Statements in the press release regarding Cabot’s business that are not historical facts are forward looking statements that involve risks and uncertainties. For a discussion... CONTINUE READING

No Entry Design: Transitioning from a Street Artist to a Designer

By: Helena Wilson Beevers on May 2nd 2013
No Entry Design: Transitioning from a Street Artist to a Designer

No Entry Design is an artist whose multi-disciplinary work ranges from typography to graffiti. The talented designer specializes in many areas including print and web design, photography, photo retouching, and hand-painted signage. No Entry Design’s portfolio features projects such as the full branding of Brooklyn’s Sweet Chick Restaurant and original illustration ‘Its the thought that counts’, an alternative Christmas message emblazoned across a wine bottle. The creative journey of No Entry Design is a fascinating one, beginning with a... CONTINUE READING

Sam Soulek of Soulseven Discusses Multidisciplinary Design

By: Helena Wilson Beevers on Apr 27th 2013
Sam Soulek of Soulseven Discusses Multidisciplinary Design

The team’s recent collaboration with Angie’s Kettle Corn stood out for us in particular, with the brand update also displayed on Behance.net. Here we explore Sam’s graphic design journey and the inspiration behind Soulseven… Tell us about the work of Soulseven? Soulseven is the name I use for freelance creative pursuits. It consists of myself and other creative folks that I might partner with on a project. Soulseven has always been secondary to my agency work, but is a... CONTINUE READING

Space Channel’s Down-to-Earth Rebrand

By: Matt Cannon on Apr 22nd 2013
Space Channel’s Down-to-Earth Rebrand

Also home to upcoming original programs ORPHAN BLACK, PANIC BUTTON, and BITTEN, Space content is always available at Space.ca, and on Facebook, @SpaceChannel, and other social media platforms. Pushing in a brand new direction with a clean, simplistic new look aimed to separate itself from “all things sci-fi” and into a broader spectrum of genres. With the new look moving past their previous outdated mark and new direction, I see nothing stopping this rebrand from being an absolute success.... CONTINUE READING

5 Quick Tips to Design an Awesome Facebook Cover Photo

By: Matt Cannon on Apr 17th 2013
5 Quick Tips to Design an Awesome Facebook Cover Photo

Facebook Cover Photo gives us an opportunity to give our personal, business and entertainment pages personality and often gives way for pioneer designers to come up with inventive ideas. It’s important to know the basics of this realm for your own use as well as for other clients. Here are 5 Quick Tips for an Awesome Facebook Cover Photo Design as well as some great visual references for inspiration. 1. Know Your Dimensions Cover photos are 851 pixels wide... CONTINUE READING

Creative Examples of Calligraphy Art

By: Rafiq Elmansy on Apr 16th 2013
Creative Examples of Calligraphy Art

Although the shapes and glyphs of the characters are different from what we are using today, there is a reason for this change that we will discuss later, in the Calligraphy and Printing section of the article. The art of calligraphy is not limited to handwriting and written communication in letters, but it has extended to become a branch of creative artwork that modern artists use to express their talent and ideas, such as street art, graffiti, tattoo, body... CONTINUE READING

Usability Testing for Designers

By: Neil Tortorella on Apr 16th 2013
Usability Testing for Designers

Beyond that, having the ability to back up your designs with solid research enables you to offer authentic solutions that are truly strategic. Clients tend to like that. It moves your work from the “pretty pictures” arena into the world of sound, effective business tools. It helps to position you as a valuable partner rather than simply a rented pair of hands and a keyboard. The information you gather will allow you to much more accurately make sound design... CONTINUE READING

Broadcast Music Inc. Plays to a Different Tune

By: Matt Cannon on Apr 11th 2013
Broadcast Music Inc. Plays to a Different Tune

In 1939, BMI created a groundbreaking open-door policy becoming the only performing rights organization to welcome and represent the creators of blues, jazz, country, and American roots music. Today, the musical compositions in BMI’s repertoire, from chart toppers to perennial favorites span all genres of music and are consistently among the most- performed hits of the year. The organization recently launched a new corporate positioning campaign focused on its leadership, heritage and innovation within the music industry. The new... CONTINUE READING

Nigel Buchanan Interview: Inspiration and Illustrations

By: Helena Wilson Beevers on Apr 8th 2013
Nigel Buchanan Interview: Inspiration and Illustrations

Exploring his bold, vibrant illustrations it isn’t surprising that Nigel also once won a silver medal from the New York based Society of Illustrators. At GraphicDesign.com we were inspired by this fantastic designer, and wanted to feature a collection of his work. With this in mind, we asked Nigel Buchanan to let us know more about himself, and the inspiration behind these brilliant creations… Tell us about yourself – what influences the style of your illustrations? I live in... CONTINUE READING

Top 10 Logo Design Tips (Part One)

By: Matt Cannon on Apr 5th 2013
Top 10 Logo Design Tips (Part One)

A logo can inspire recognition, trust and respect for a product or organization. It’s our duty as a designer to create an amazing iconic logo and a beautiful brand identity to back that up. According to Smashing Magazine, to understand what a logo is, we first must understand what the main purpose of logos are. The design process must aim to make the logo immediately recognizable, inspiring trust, admiration, loyalty and an implied superiority. Here are 10 tips to... CONTINUE READING

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