It seems that some brands are finding answers (or at least testing approaches) to the hotly debated question of if/how brands can leverage social media newbie, Pinterest. One answer recently arrived in the form of digital agency Firstborn’s Pinterest campaign for Uniqlo. As reported in Brandweek, the clothing retailer Uniqlo effectively hijacked Pinterest pages by creating a hundred separate shell user accounts and coordinating simultaneous individual pins across multiple categories to produce what the Firstborn describes as the “first-ever... CONTINUE READING
The gorgeous new San Francisco Municipal Transportation Agency logo was recently introduced. The logo was surprisingly done in a contest format, but with a limit of contestants. Paul Miller’s design was selected over 45 others and was organized by ImproveSF, Mayor Ed Lee’s program that lets creative individuals help the Government. You usually think of college students when you think of someone entering a design contest, but Miller is no stranger as he is the Creative Director of Method... CONTINUE READING
This week, Shillington School will host their Graphic Design Graduate Exhibition in Manchester, London and New York City. The school, founded in 1989 by Andrew Shillington to address the need he observed for “talented young designers with high-end computer skills” prides itself on turning out graduates who “can confidently take a brief, efficiently use industry-standard software and produce quality design solutions to a tight deadline.” Shillington strives to meet the ever-changing expectations of the design industry by teaching the... CONTINUE READING
The London Organizing Committee of the Olympic and Paralympic Games (LOCOG) design team have offered Creative Review an exclusive glimpse of the Olympic Park with an all-inclusive tour. Providing an opportunity to explore the installation of thousands of graphic elements, it is details such as these that encompass the look of the 2012 Games. The LOCOG, led by Chair Seb Coe and Chief Executive Paul Deighton, is responsible for organizing, preparing and staging the London 2012 Olympic Games. There... CONTINUE READING
For the first time in its 25 year history, the Design Business Association is set to include clients as members. The DBA passed the resolution at its Annual General Meeting on Monday 2 July 2012, an event which was then followed by 25th Anniversary celebrations at the Heron Tower, London. It has been announced that seven founding client business members have been chosen. These are- Diageo, Buro Happold, HSBC Private Bank, Nestle, GSK Glaxo SmithKline, Arup and Virgin Atlantic.... CONTINUE READING
In graphic design news this week The Smithsonian’s Cooper-Hewitt, National Design Museum announced that First Lady, Michelle Obama will celebrate the 2012 National Design Awards by hosting a White House luncheon on Friday, July 13 honoring this year’s award winners. Continuing a tradition started with First Lady Hillary Rodham Clinton in 2000 when the National Design Awards was launched, and subsequently carried on by First Lady Laura Bush, Mrs. Obama serves as honorary patron for this year’s awards. In... CONTINUE READING
Based on the directions of Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, the world is invited to take part in selecting one of the 5 design concepts that have made the final cut. “Many countries around the world actively promote their Nation Brand, or a unique and memorable visual identity, to summarize the major distinctive features of their country, establish a unique position in people’s minds, and serve... CONTINUE READING
Barcelona based design duo TwoPoints.Net are embarking upon a new project; a teaching initiative called Design Werkstatt (which translated means Design Workshop). TwoPoints.Net consists of Martin Lorenz and Lupi Asensio, graphic designers with German, Dutch and Spanish roots between them. Their specialties are based around Visual Identity, Editorial Design, Web Design and Illustration. Compiling bold and diverse portfolios they have a unique style, reflected in both an international clientele and their teaching work. Teaching since 2005, they then set... CONTINUE READING
WPP, a world leader in marketing communications, announced on the 20th June that it has agreed to acquire the assets of global digital agency AKQA. AKQA was founded in 2001 and is now the world’s leading independent and most awarded digital agency famed for its’ innovative approach and outstanding creativity. Since formation 11 years ago, AKQA quickly established a reputation as an agency to watch; combining creativity and technology, the agency provides integrated digital communications campaigns spanning social media,... CONTINUE READING
Questions Raised in Crowdsourced Design: Commoditization or Democratization? Yields Mixed Responses (Poll Results)
As comments rolled in in response to my article “Crowdsourced Design: Commoditization or Democratization?” I was admittedly surprised both by the quantity and variety of opinions expressed. One thing was clear; the graphic design community continues to remain divided on the issue of crowdsourced design, a practice some view as devaluing the design profession while others perceive it as providing opportunities for work. Poll results from 122 respondents bore this out with 56% of those polled, responding “No” to... CONTINUE READING
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Although according to the Guardian there is no roll-out date yet for this wonderful new passport, Neue Design Studio are now working with Norway’s National Police Directorate to implement passport security requirements. The Norwegian...
The new venture includes chapters on home, decor, recipes and crafts, beautifully illustrated by Paula Mills and David Alcock. Louise Searle from Orca Publications explains, “We kept to the same style as the first...
Interview with Sophia Augusta: Detailing the intricate illustrations of new travel book, The Street Food Journal
London based creative Sophia Augusta illustrated the book, depicting different kinds of street food and putting her own statement stamp on the drawings featured. Pictures are simple and intricate, a stylish design combination. Here...