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Mark Your Calendars: NYC Creative Week 2012

By: Nicole Spiegel-Gotsch on Apr 11th 2012
Mark Your Calendars: NYC Creative Week 2012

In a bustling city like New York, the challenge isn’t finding something to do but rather deciding from a multitude of possibilities. Fortunately for us, NYC Creative Week makes it easy by providing a full week of chances for participation. Started in 2009 by The One Club, a non profit organization whose mission is to “champion and promote excellence in advertising and design in all forms,” and proclaimed an annual city-wide event by the Office of the Mayor of... CONTINUE READING

The Adani Group Expands with an Explosion of Color

By: Matt Cannon on Apr 10th 2012
The Adani Group Expands with an Explosion of Color

The Adani Group started in 1988, as a commodity-trading firm. Today, it has grown to become one of India’s leading business houses, with operations in Australia and Indonesia and ambitious plans for international expansion. In the financial year 2011-12, the group’s revenue will exceed $7 billion. The board believes that the Group is now of a scale where it needs to manage its brand actively and professionally to prepare for the future. As a first step, Adani appointed Wolff... CONTINUE READING

Creative Placemaking Conference at Rutgers

By: Nicole Spiegel-Gotsch on Apr 9th 2012
Creative Placemaking Conference at Rutgers

On a slightly overcast yet sunny Wednesday morning I made my way from Hoboken, to Paul Robeson Center at Rutgers University Newark campus for an all day affair called Create a Place: Art Builds Communities, a Creative Placemaking Conference organized by Arts Build Communities. Before going into detail about what Creative Placemaking is, and what made the conference such a worthwhile experience let me share some words from Newark mayor Cory A. Booker’s welcome address on the importance of... CONTINUE READING

Tokyo Design Agency SET Creates Designer QR Codes

By: Jo Gifford on Apr 7th 2012
Tokyo Design Agency SET Creates Designer QR Codes

Japanese agency SET have created designer QR codes, pushing the boundaries of Quick Response Technology to involve purposeful design and creativity. A Tokyo based creative agency, SET “specializes in unique marketing solutions that combine graphic design and technology.” (via SET). Client Folli Follie Japan commissioned SET to produce a designer QR code to be showcased at their flagship store in the Tokyo suburb of Aoyama. The first time a designer QR code has been placed in a store window,... CONTINUE READING

The Pitch: Advertising Students vs. Ad Agency Pros for a Good Cause

By: Nicole Spiegel-Gotsch on Apr 7th 2012
The Pitch: Advertising Students vs. Ad Agency Pros for a Good Cause

Even across the pond in the U.K., lack of funding for school programs is a common dilemma, one for which University of Creative Arts students, Charlotte Hugh and Danny Pallett derived an uncommon solution they appropriately named The Pitch. Conceived as a fundraiser for their third year class’ degree show, and cleverly evoking the competitive and collaborative aspects of both advertising and sports, “The Pitch” brought together teams of students, graduates and advertising agency folks in a football tournament... CONTINUE READING

Taschen Publishes Mid-Century Ads: Advertising from the Mad Men Era

By: Jo Gifford on Apr 4th 2012
Taschen Publishes Mid-Century Ads: Advertising from the Mad Men Era

Taschen publishes Mid-Century Ads: Advertising from the Mad Men Era, a 2 volume set of advertising from the 50’s and 60’s. The set comes as 2 hardback books in a slipcase, published in a multilingual edition with English, German and French translations. With the third series of Mad Men starting on Sky One, the release captures the renaissance spirit of mid-century advertising and celebrates the era of advertising that saw great leaps in process and thinking. This set is... CONTINUE READING

GraphicDesign.com Welcomes Kelly Moeller as a Featured Writer

By: GD Staff on Apr 3rd 2012
GraphicDesign.com Welcomes Kelly Moeller as a Featured Writer

Kelly is the Boston Team Manager of Vitamin T – a new division of Aquent, the largest creative talent agency in the world. As a tenured Agent and Talent Recruiter with 10 years of making great connections happen, Kelly is an advocate, a matchmaker, a bundle of energy, a storyteller – and most importantly a relationship builder. Prior to joining Vitamin T/Aquent, Kelly finished her Master’s of Science in International Relations and Comparative Politics and contributed as an author... CONTINUE READING

Sappi Presents The Standard 5: Special Effects in NYC

By: Nicole Spiegel-Gotsch on Apr 3rd 2012
Sappi Presents The Standard 5: Special Effects in NYC

Last week I was fortunate to attend Sappi’s The Standard 5: Special Effects event presenting the newest edition of The Standard (Enlarged Cover Photo to Left), a resource for designers and printers. A packed house greeted me at SVA Theater as the buzz of conversation overflowed out onto the street through the open theater doors and passing New Yorkers paused mid stride to peer in and try to catch a glimpse inside. Held partly as a benefit for 826... CONTINUE READING

US Speedskating Gets Struck by Color

By: Matt Cannon on Apr 3rd 2012
US Speedskating Gets Struck by Color

US Speedskating is a non-profit organization recognized by the United States Olympic Committee and the International Skating Union as the governing body for the sport of speedskating in the United States. Its mission is to be one of the premier speed skating organizations in the world through excellence in leadership, development and performance. To date, US Speedskating has won 85 Olympic medals, making it the most successful winter sport in the U.S. In addition to its elite programs, US... CONTINUE READING

HOW Design Conference 2012

By: Julia Wild on Apr 1st 2012
HOW Design Conference 2012

With the HOW Design Conference coming up, I thought I’d find out a little more about the event. There are a total of four events that take place concurrently over a period of 4 days. But which one should one attend? Or is it worth attending all four? Ilise Benun, owner of marketing-mentor.com and national speaker / founder of the Creative Freelancer Conference (with HOW magazine) and SueAnn Stein, Marketing Manager of HowDesign Live, tell me all about it…... CONTINUE READING

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