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Excited About Graphic Design Again!

By: David Bricker on May 31st 2012
Excited About Graphic Design Again!

As a student of the history of graphic design, I’ve observed that technology—everything from the first reed stylus to Gutenberg’s moveable type—has always been a primary driver of change. When production moved to the desktop, technology took the lead and design got left behind. Thanks to new tools for designers, that’s changing. I’m excited about graphic design again. A work floor full of typesetters showed up at the New York Tribune in 1886, only to be thanked for their... CONTINUE READING

Lifetime Network Gives Birth to a New Brand

By: Matt Cannon on May 30th 2012
Lifetime Network Gives Birth to a New Brand

Lifetime Network, a channel largely dedicated to targeting the everyday women’s lifestyle has introduced a new brand identity and tagline. Lifetime’s Tim Nolan, Senior President of Marketing took on the project. The effort was also assisted by Leroy + Clarkson, headed by Creative Director Daniele Fries. Building upon his experience as a partner and creative director of Eyeballnyc, where he helped to pioneer the boutique motion design industry, Daniel Fries continues to dimensionalize the brand experience with L+C. By... CONTINUE READING

Product Review: QuoteRoller Proposal Generator Software

By: Neil Tortorella on May 28th 2012
Product Review: QuoteRoller Proposal Generator Software

Over the past (Ahem) 35 years, I’ve written enough proposals to fill a tractor-trailer. In the beginning, I was pretty clueless and writing a proposal took a fair amount of time. Back then my close rate wasn’t too hot, either. But, with time and experience, they became easier to research and write. My close rate started to climb, as well. Proposals are one of those necessary business evils many designers wrestle with, newbies and vets, alike. What should be... CONTINUE READING

How to Keep Your Creativity Up and Running

By: Rafiq Elmansy on May 22nd 2012
How to Keep Your Creativity Up and Running

It has been years since I started my career as a graphic designer, and I can still remember the passion and enthusiasm to get my first design task. Many designers get the same feeling when they finish their studies or design school and start their career. As time passes, you experience the ups and downs of your career; you sometimes meet annoying clients, have to work under stress and might encounter problems that could even spoil your great ideas.... CONTINUE READING

The Remedy for the Sad State of Design, 2012 (Poll Results)

By: Neil Tortorella on May 22nd 2012
The Remedy for the Sad State of Design, 2012 (Poll Results)

My article, The Sad State of Design, 2012, garnered some excellent comments from readers and the poll showed an overwhelming number who agreed that the design industry is in something of a sad state (Results: 93%, yes 7%, no). So, does that mean that graphic design is going to the dogs and there’s no hope? Hardly. All it needs is a slight change in the way we approach things. Fellow Advisory Board member, Dave Bricker, summed it up pretty... CONTINUE READING

Crowdsourced Design: Commoditization or Democratization? (Poll Question)

By: Nicole Spiegel-Gotsch on May 21st 2012
Crowdsourced Design: Commoditization or Democratization? (Poll Question)

While some of the initial uproar may have died down, the topic of crowdsourced design continues to be a lightning rod issue for the industry. Recently, one of the largest design crowdsourcing sites, 99designs held a contest for their own homepage redesign, presenting an opportunity to revisit the controversial topic. I spoke with Patrick Llewellyn, CEO, 99designs and Debbie Millman, President of the design division at Sterling Brands and President Emeritus of AIGA, the largest professional association for design,... CONTINUE READING

TV Land Introduces a Brand New Old

By: Matt Cannon on May 18th 2012
TV Land Introduces a Brand New Old

Recently we covered the story of TV Land Introducing a New On-Air Package for their fairly new logo. Surprisingly, months later, they are back with a new logo and on-air identity. As of Wednesday, May 9, viewers started to see a fresh mark with a nod to the channel’s roots, a change that reflects the evolution of the network itself. No longer a channel made up of shows strictly from yesteryear, TV Land is now finding success using a... CONTINUE READING

Survey Says, “Resume Design Matters”…a lot

By: Nicole Spiegel-Gotsch on May 18th 2012
Survey Says, “Resume Design Matters”…a lot

The word “resume” has been known to strike fear in the heart of many a creative (including yours truly), and while advice on best practices abound online, much of it is geared towards more traditional industries, outdated or both. So, where is a creative to turn? Earlier this month creative staffing agency The Creative Group released a survey providing a measure of guidance sure to help alleviate some of our collective resume writing angst. The survey showed that almost... CONTINUE READING

Jay-Z Kicks It Old School for The Brooklyn Nets Rebrand

By: Matt Cannon on May 16th 2012
Jay-Z Kicks It Old School for The Brooklyn Nets Rebrand

Released earlier this month a new brand identity for The Brooklyn Nets (previously The New Jersey Nets) was reportedly designed by JAY-Z. The new brand identity reflects the New York City subway signage of 1957, when Brooklyn last claimed a major league franchise. Saying the Brooklyn Nets are now part of the conversation, Yormark praised the cultural icon and Nets investor for his taste-making abilities, as the lone NBA team to wear black and white as its primary colors.... CONTINUE READING

The Sad State of Design, 2012 (Poll Question)

By: Neil Tortorella on May 14th 2012
The Sad State of Design, 2012 (Poll Question)

Okay … this is something of a rant. Bear with me or indulge me. I might be spot on, totally off, or just in a lousy mood. A friend called this morning to tell me that his grandson was considering a career in graphic design. He asked for my thoughts and opinion. I couldn’t come up with a single encouraging idea. I told him to have his grandson look into another career option. I’ve been at this design stuff... CONTINUE READING

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