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The Shopping Channel Rides Against the Tide of Recent Trends with New Rebrand

By: Matt Cannon on Feb 19th 2014
The Shopping Channel Rides Against the Tide of Recent Trends with New Rebrand

Headquartered in Mississauga, ON, THE SHOPPING CHANNEL is one of Canada’s most innovative and diversified retailers and a division of Rogers Broadcasting Limited. (Source) THE SHOPPING CHANNEL unveiled a brighter, more engaging retail experience and refreshed new look to usher in a powerful new lineup of programming segments. They revealed a new, unique on-air and online look and a new mobile app to make it even easier for customers to shop. They have also incorporated enhanced social media on-air... CONTINUE READING

Adobe’s “I am the New Creative” Campaign Reflects Shifting Creative Landscape

By: Nicole Spiegel-Gotsch on Feb 17th 2014
Adobe’s “I am the New Creative” Campaign Reflects Shifting Creative Landscape

ultimately they are all creators bringing their ideas to life. This is the idea behind Adobe’s “I am the New Creative,” campaign. Launched on January 20, “I am the New Creative” celebrates the talent and diversity of this community. As part of the campaign over 40 profiles are featured on a new website powered by Behance. And, over the next few months a new creative will have their work showcased across Adobe’s social media channels, which includes over 100... CONTINUE READING

The Rose Garden Paints the Town Pink and Names it Moda

By: Matt Cannon on Feb 14th 2014
The Rose Garden Paints the Town Pink and Names it Moda

Moda recently announced a ten-year partnership with Portland’s Rose Garden, which has led them to rename the arena Moda Center. They have simultaneously released new official logos and usage guidelines. Chris McGowan, President & CEO of the Portland Trail Blazers and Moda Center stated the following about the new logo: “We wanted to make sure we went through a thorough design process with the creation of the Moda Center logos. After a span of more than three months, which... CONTINUE READING

The Info About Infographics (Part 1)

By: Neil Tortorella on Feb 13th 2014
The Info About Infographics (Part 1)

Like the Swiss Army knife of graphic design, infographics can be used for myriad purposes beyond research data such as recruiting employees, comparing various items, way finding design, educating an audience and more. This new tool is handy and agile. It’s the perfect way to display information on the Web. Why? Internet users tend to have short attention spans. Also, The National Assessment of Adult Literacy found that 43 percent of Web users are low-literacy, reading at a 6th... CONTINUE READING

Top 5 Logo Design Trends of 2013

By: Matt Cannon on Feb 7th 2014
Top 5 Logo Design Trends of 2013

More than 20,000 logos submitted by designers from more than 100 countries worldwide were compiled by LogoLounge to observe some of the top logo design trends of 2013. Below, we have compiled our top 5 logo design trends of the year from this comprehensive list. Let us know if you have some other favorite trends you observed last year. Slash This clean visual substitute allows us to connect or build separation between different concepts or entities. The mark appears... CONTINUE READING

Caava Design Detail their Collaboration with Old Harbor Distilling Company

By: Helena Wilson Beevers on Feb 5th 2014
Caava Design Detail their Collaboration with Old Harbor Distilling Company

Caava Design are a multi-disciplinary graphic design studio based in San Diego, California. Established by founder Cody Small, they believe “design is the fundamental tool for helping people connect and communicate effectively”. Before establishing Caava Design Cody Small worked with clients such as Starbucks, World Vision, WD-40 and Westfield. He feels that “simple, functional design enables brands to develop their visual story”. Since setting up the business, branding creations have included work for Whoa Nelly Catering, Arrow Leather Works... CONTINUE READING

ING DIRECT Canada Embraces their Colors and Rebrands into Tangerine

By: Matt Cannon on Feb 3rd 2014
ING DIRECT Canada Embraces their Colors and Rebrands into Tangerine

ING DIRECT has been operating in Canada since 1997, and has paid more than $6 billion in interest to clients. They offer 24/7 banking, available over the phone, on the internet, and on mobile devices. (Press Release) ING Bank of Canada, operating under the trade name of ING DIRECT, was acquired by Scotiabank in 2012. When ING Group decided to sell ING DIRECT to Scotiabank, the rules of the contract stated that they needed to give up the name... CONTINUE READING

3D Printing in Photoshop CC

By: Rafiq Elmansy on Jan 31st 2014
3D Printing in Photoshop CC

As 3D printing technology evolves to become one of the most promising cutting-edge technologies in the 3D industry, it is an amazing surprise to discover that Adobe’s newly updated version of Photoshop CC supports 3D printing. Along with the new updates of Photoshop features covered in Nicole Spiegel-Gotsch’s article, “New Drool-Worthy Adobe Creative Cloud Features,” the new Photoshop CC update includes 3D printing support. The 3D printing feature allows you to print your 3D project from Photoshop with commonly... CONTINUE READING

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