The Apollo Theater’s Spring Gala is Urban Glamour

By: Matt Cannon on Jun 4th 2012
The Apollo Theater’s Spring Gala is Urban Glamour

The world famous Apollo Theater’s Spring Gala is today June 4th. Michael Bierut and Joe Marianek of Pentagram have been working with the Apollo on the brand identity for the campaign. Lionel Richie is the main inspiration for the Gala graphics, which weave lines from his signature hits “Say You, Say Me” and “All Night Long” into the language for the event: “Say You, Say Me, Say Apollo, Say Lionel, All Night Long.” It also includes lyrics from Etta... CONTINUE READING

Politics and Design Inseparable in “The Life of Julia”?

By: Nicole Spiegel-Gotsch on Jun 4th 2012
Politics and Design Inseparable in “The Life of Julia”?

Earlier this month “The Life of Julia,” an interactive slideshow designed to contrast the Obama campaign’s policies with Republican presidential hopeful, Mitt Romney’s managed to cause a bit of a stir, generating over 2,900 tweets on Twitter, 51,000 “Likes” on Facebook (as of this writing) and filling the blogosphere and online news channels with an assortment of rebukes, responses and parodies. Politically speaking, perhaps not much remains to be explored. But what about from a graphic design standpoint? Embedded... CONTINUE READING

The Nike (Logo) Project

By: Jo Gifford on Jun 3rd 2012
The Nike (Logo) Project

Nike, arguably the most successful name in global sportswear, has launched an exhibition chronicling the past 30 years or so, entitled the ‘Nike Logo Project’. Showcasing the brand’s numerous, evolving, logos, the Sole Movement team introduce this, an exhibit that allows you to delve into the archive of a complete design history. Having operated under several different logos from the past to present day, the chance to observe these genres means you can get a feel for the classics... CONTINUE READING

I really do ♥ NY logo

By: David Langton on Jun 3rd 2012
I really do ♥ NY logo

What is this logo called love? Can too much love be a problem? Apparently for the State of New York it is. And it is the concept of love that is on the line. The rationale for changing New York’s iconic tourism campaign was put forth by Governor Andrew Cuomo as, “Other states have been more aggressive in attracting tourism than New York. We were the best and we were the first, but somewhere along the way we lost... CONTINUE READING

Excited About Graphic Design Again!

By: David Bricker on May 31st 2012
Excited About Graphic Design Again!

As a student of the history of graphic design, I’ve observed that technology—everything from the first reed stylus to Gutenberg’s moveable type—has always been a primary driver of change. When production moved to the desktop, technology took the lead and design got left behind. Thanks to new tools for designers, that’s changing. I’m excited about graphic design again. A work floor full of typesetters showed up at the New York Tribune in 1886, only to be thanked for their... CONTINUE READING

Nokia Releases Font to Work in Any Language

By: Jo Gifford on May 30th 2012
Nokia Releases Font to Work in Any Language

London based typographic designer Dalton Maag has set up an exciting new font for Nokia that works globally and across any language. ‘Nokia Pure’ is part of the rebranding process of the Finnish company that amassed more than $48 billion in revenue in 2011. Despite this, due to the vast competition in what has become the world of the smartphone, Nokia’s market shares have in fact diminished. Therefore, this unique selling point is seen as the breakthrough needed to... CONTINUE READING

Lifetime Network Gives Birth to a New Brand

By: Matt Cannon on May 30th 2012
Lifetime Network Gives Birth to a New Brand

Lifetime Network, a channel largely dedicated to targeting the everyday women’s lifestyle has introduced a new brand identity and tagline. Lifetime’s Tim Nolan, Senior President of Marketing took on the project. The effort was also assisted by Leroy + Clarkson, headed by Creative Director Daniele Fries. Building upon his experience as a partner and creative director of Eyeballnyc, where he helped to pioneer the boutique motion design industry, Daniel Fries continues to dimensionalize the brand experience with L+C. By... CONTINUE READING

Reducing Noise and Graininess in Images with Photoshop

By: James George on May 30th 2012
Reducing Noise and Graininess in Images with Photoshop

The old saying “A picture is worth 1000 words.” Is a great phrase when it applies to the profession of Graphic Design. When creating professional-level images, it is important to capture the moment and draw the viewer into the scene. One important aspect to this is clarity. Sometimes bad lighting, a low-light environment, technical difficulty or malfunction may cause an image to have noise, or appear to have a rough grain to it. Sometimes, a gritty, noisy image is... CONTINUE READING

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