The Dream Factory is a charitable organization dedicated to fulfilling dreams for kids who are battling life‐threatening illnesses. Its unique because all of the funds raised stay in Manitoba, Canada to help local children. Originally named The Rainbow Society, the organization’s name and brand identity have evolved; however, The Dream Factory’s mandate, mission, and goals remain the same. They rely solely on the generous support of people and businesses. Since 1983 it has created cherished memories for more than... CONTINUE READING
A histogram is a graph that can help you evaluate a digital image. Histograms can be found on digital cameras and in computer software. A typical histogram shows the relative distribution of the brightness values of the pixels in the image, from black to white and everything in between, using a linear scale of 256 levels. 0 is solid black and 255 is pure white. The darkest shadow values are shown at the left end of the scale, and... CONTINUE READING
Whether you freelance or work in a design studio, it is important for your career as a graphic designer to have a solid portfolio. It is always good to get a printed version of your work, but nowadays the best way to find new clients is probably online. If your work is well presented, you will get the opportunity to display your work worldwide instantly, or get some exposure on design blogs or even in the press. However, as... CONTINUE READING
Have you ever wished for a glimpse inside the minds of design leaders from across the industry? Well, wish no more, the Bill’s DESIGN Talks series moderated by Cooper-Hewitt’s Director, Bill Moggridge are here. The series made possible in part by the Adobe Foundation, began in spring 2010 with the intention, as described by Moggridge in a press release “…to bring the most interesting designers to our audience in the Greene Space and online to find out what they... CONTINUE READING
Premiering in 1992, Men’s Journal Magazine has experienced numerous rebrand efforts. This is the first one that is a complete overhaul and a complete eye catcher when compared to the magazines other efforts. The new logo, taking inspiration from European auto-racing posters, is a bold, but inspiring new approach to the logo. From the Press Release… Though we’ve tweaked the logo many times since the magazine premiered in 1992, this is the first time we’ve overhauled it. And we... CONTINUE READING
A website project can be a lesson in conflict and compromise. A delicate dance between the designer and the developer. Their goals are the same – to please the client and the audience. Yet they often approach these goals from very different mindsets, which can easily result in a collision. Graphic designers tend to focus on aesthetics. Balance. Elegant typography. Beautiful color palettes. Dynamic images. Developers, on the other hand, tend to think about function, usability and concise code... CONTINUE READING
The first days of spring are nearly here, a perfect time to shake off any left over winter blues and recharge our creative batteries. Enter TYPO, the leading international design conference. An outgrowth of well-known typography publication FUSE magazine, TYPO has evolved over the course of 16 years from being a typography focused event to “a broader platform exploring graphic design, digital media, advertisement, technology, culture, entertainment and business.” Providing unique opportunities for designers to gather, share and discuss... CONTINUE READING
First established in 1877 as a trademark for a breakfast cereal, Quaker Oats has been providing classic consistent to America and other areas of the world for over 130 years. Quaker Oats today offers a variety of products ranging from rice crackers to granola bars to oatmeal. There are more than 40 sub-brands under their name. No courtesy of a press release on this one or any information, Quaker Oats has recycled through two new logo redesigns in the... CONTINUE READING
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These less-than logosmiths tend to make the same mistakes over and over. At least they’re consistent. When it comes to art and science of logo design, there are cardinal rules that should be followed...
It is hardly surprising that many people think there is a big difference difference between graffiti and tagging. Some are of the opinion that people who do tags and call themselves graffiti artists should...
First up we have Gabriel Picolo’s doodle project. Every day for the 365 days he will draw a doodle. It is an attempt to stop procrastinating and so everyday in his notebook he will...