Whether you’re a thriving, multi-branch design agency with hundreds of employees or a 2-person partnership working to build your business, there are a few key things you should be doing to garner as much success as possible. Having worked for and with many (many, many) of them myself, I would like to offer a quick list of the most important attributes of successful design firms. For those out there who don’t want to start or grow their own design... CONTINUE READING
Another busy weekday afternoon in New York City. Hurriedly walking past what at first glance appears to be another plywood construction panel I stopped midway and turned around. What I had thought was just another temporary façade, upon closer inspection revealed itself as art in progress. Or, rather an artistic intervention called Color Splash, part of a larger project Kaavya Jayapratap calls Urban Speed Bumps which are intended to encourage people to slow down, stop and enjoy the moment... CONTINUE READING
Check out Part 1 first covering Contrast and Repetition if you missed it. It’s good to remind ourselves as Graphic Designers that when designing for web, there is a good measure of heritage spawning from other forms of art. Art forms such as Typography, Lithography, Illustration, Industrial Design, Textures, Painting, etc. All of these forms of fine art have provided us with collective guidance to embracing our own artistic undertakings today. When discussing different Graphic Design Principles in regards... CONTINUE READING
Many modern website designs are based on a grid. Grids can give the designer an automatic sense of structure and usability when planning the site. This can simplify the design process and make the content feel more user friendly. The grid system is a step up from a template because the design aspect is still up to you; the guides are already in place, reducing your options as a designer. This basically leaves you with width and height to... CONTINUE READING
Listening to Rodney Durso describe how ArtBridge began, it became clear this was a passion project. Started in 2008, ArtBridge is a nonprofit organization with a mission to “enhance the urban experience by transforming overhead construction scaffolding into temporary art installations.” Additionally, ArtBridge provides a showcase for local emerging artists, as well as being an incubator and launch point for their burgeoning careers. On Friday, May 4th the organization will hold it’s first ever ArtBridge Annual Spring Art Auction... CONTINUE READING
Victionary have published Typoholic, a collection of type projects and a celebration of type in book format. The book features a diverse collection of type projects, including illustrated type, sculptural type as well as inflatable and photographically created letterforms and alphabets. The collection depicts typography from a wide range of design outcomes such as record sleeves, marketing and advertising collateral, graphic identities, as well as art projects. Typoholic is a 288 page volume with a soft cover, and actually... CONTINUE READING
In a recent article here on GraphicDesign.com, Understanding File Formats in Photoshop author James George explained some of the most common file formats used for graphic design in Photoshop. For photographic imaging, some different file formats are best used for specific purposes. Following are the most common formats along with basic descriptions of their use. Camera Raw A raw capture records all the image data from a camera’s sensor with only a very minimal amount of processing in the... CONTINUE READING
In this tutorial, David Hong of Pneuma Design (pneumadesign.tv) provides a comprehensive overview of 3D tracking in After Effects using The Foundry’s new CameraTracker plug-in. Matchmoving has always required the After Effects artist to solve shots in an external application and import the solution into After Effects. This new tool eliminates the need for this extra step by providing powerful matchmove capabilities within the familiar AE interface. Follow along and take your compositing skills to the next level. if... CONTINUE READING
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