Design is a Job

By: Jo Gifford on Apr 18th 2012
Design is a Job

“So I wrote you a book. It has a spine and by the time you’re done reading so will you.” Mike Moneteiro, co-founder and Design Director of Mule Design has penned the latest release from A Book Apart. His 135 page guide, Design Is a Job tackles difficult issues head-on. Problems such as working with contracts, collaborating with other designers, deciding what to charge and dealing with clients are all covered. The book has a foreword by Erik Spiekermann,... CONTINUE READING

Total Rewards Does Vegas Justice

By: Matt Cannon on Apr 18th 2012
Total Rewards Does Vegas Justice

Global strategic branding firm Siegel+Gale today announced the launch of strategic brand development work for Caesars Entertainment Corporation, the world’s most diversified casino-entertainment company. Siegel+Gale worked with Caesars to re-define the brand platform and visual identity for Total Rewards, Caesars’ award-winning customer loyalty program. Siegel+Gale created a brand platform to address Caesars’ abundant offerings and demonstrate the breadth and depth of their casino and entertainment network: “Total Rewards. More of what members want.” This means having better ways to... CONTINUE READING

$3M Graphics Printing Facility Opens at Venice High, and Now May Close Months Later

By: Matt Cannon on Apr 16th 2012
$3M Graphics Printing Facility Opens at Venice High, and Now May Close Months Later

Venice High’s Super Shop 9 is scheduled to hold an Open House for it’s brand new, state-of-the-art, high-tech Graphic Communications & Printing Facility on Friday, April 13 from 3 – 6 pm and Saturday, April 14 from 9 am – noon. Principal, Dr. Elsa Mendoza and instructor, Art Lindauer invite the Westside community to visit the new facility. Because he was instrumental in the funding acquisition, former Governor, Arnold Schwarzenegger, has been invited to attend. Super Shop 9 has... CONTINUE READING

DX Design Event 2013

By: Jo Gifford on Apr 14th 2012
DX Design Event 2013

DX is a new design event and supporting online platform due to launch in London in Spring 2013. The man behind the concept is Ian Rudge, co-founder of 100 % Design and Tent. The design and branding for the event has been designed by Neville Brody and  Design Research Studio, who are working on the website in collaboration with All Of Us. DX is set to be “a radical new design event and online platform, bringing together exceptional creative... CONTINUE READING

DC Women’s Shoes Gets Girly

By: Matt Cannon on Apr 13th 2012
DC Women’s Shoes Gets Girly

Founded in 1993, DC Shoes (originally Droors Clothing) quickly gained notoriety among the skateboarding community. What began as a garage operation making and marketing skateboarding footwear quickly grew into a household action sports brand. Today, DC Shoes is a leading designer and manufacturer of performance skateboarding and snowboarding footwear, whose product line has broadened to include snowboards, apparel, outerwear and other fashion accessories. Expanding the brand beyond its originally male-dominated identity, the DC Shoes business evolved to appeal to... CONTINUE READING

Game Design: The Evolution from Entertainment to Art Form

By: Carisa Swenson on Apr 12th 2012
Game Design: The Evolution from Entertainment to Art Form

The world of video games is a varied and often breathtaking landscape encompassing elements that easily transcend “game” to “art”. Many independent studios, freed from the constraint of having to meet vigorous sales numbers, are designing games that reach new visual heights, and are proving that video games are, and can be, used as an artistic medium — one which inspires and creates long-lasting impressions on the participant, much like traditional forms of art. Most notably, mainstream art institutions... CONTINUE READING

Christopher Niemann Abstract City

By: Jo Gifford on Apr 12th 2012
Christopher Niemann Abstract City

Christopher Niemann is an illustrator and designer who began Abstract City, a visual blog for the New York Times, in July 2008. He has just published a book, Abstract City, containing original posts and new exclusively created material. Niemann’s design and illustration work has appeared on the covers of such publications as The New Yorker, Newsweek, Wired and American Illustration. He has won several awards from the American Institute of Graphic Arts, the Art Directors Club and American Illustration.... CONTINUE READING

Mark Your Calendars: NYC Creative Week 2012

By: Nicole Spiegel-Gotsch on Apr 11th 2012
Mark Your Calendars: NYC Creative Week 2012

In a bustling city like New York, the challenge isn’t finding something to do but rather deciding from a multitude of possibilities. Fortunately for us, NYC Creative Week makes it easy by providing a full week of chances for participation. Started in 2009 by The One Club, a non profit organization whose mission is to “champion and promote excellence in advertising and design in all forms,” and proclaimed an annual city-wide event by the Office of the Mayor of... CONTINUE READING

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