How I Skyrocketed My Freelance Design Business by Finding a Specialty

By: Preston Lee on Mar 6th 2012
How I Skyrocketed My Freelance Design Business by Finding a Specialty

Making it big as a freelance designer can be tough. Between the expenses of staying up-to-date with the latest tools and the added stress of competing with stock logo sites or crowdsource designers it’s enough to make you want to quit some days. Have you ever wondered what steps you can take as a freelance designer to help yourself stand out from the competition and bring in more design clients and profit than ever before? Then keep reading, because... CONTINUE READING

Marina Willer First Female to Make Partner at Pentagram London

By: Jo Gifford on Mar 6th 2012
Marina Willer First Female to Make Partner at Pentagram London

Marina Willer has been announced as the first female partner to join the London branch of Pentagram, the international design agency run by a collection of friends across the world. Marina, currently working as creative director at Wolff Olins, becomes the 18th partner at the company and will be taking up her new post in April. A Royal College of Art alumnus, Marina was born in Brazil and has a varied design portfolio behind her that includes heading up... CONTINUE READING

Copyrights and Usage Rights: The Fundamentals

By: Nat Coalson on Mar 5th 2012
Copyrights and Usage Rights: The Fundamentals

Since graphic design and media production is dependent on the reproduction of photographs, designs and other imagery, graphic designers and photographers need to understand the issues related to copyrights and usage rights. They are not the same thing. (Note: although copyright and usage is an international issue, the topics discussed in this article pertain specifically to the U.S. and Canada, and for the most part, Europe. Other countries have varying laws and protection related to copyright. If you live... CONTINUE READING

Enterprising by Design: Kansas University Student Design Center

By: Nicole Spiegel-Gotsch on Mar 3rd 2012
Enterprising by Design: Kansas University Student Design Center

When students at Kansas University (KU) realized demand for quality design services on campus, they proposed an enterprising solution—a student run design center. According to The University Daily Kansan, “Student Senate president Libby Johnson and vice president Gabe Bliss pitched the idea” for the Student Design Center after learning that student organizations were having a hard time effectively communicating to the larger student population. Thus the KU Student Design Center was born. The center, which “serves as a creative... CONTINUE READING

Graffiti – Street Art or a Criminal Offence?

By: Julia Wild on Mar 3rd 2012
Graffiti – Street Art or a Criminal Offence?

After reading Nicole Spiegel-Gotsch’s article on Graffiti Art and most recently traveling to Berlin I really started to think about graffiti – is it street art or is it a crime? Some graffiti artists are in jail whilst their work is exhibited in a gallery. How does that make any sense? There is a lot of Graffiti in Berlin and to be honest it is pretty amazing. In the 1980s political slogans and general comments on the current situation... CONTINUE READING

Jamie Hewlett Collaborates with ABSOLUT

By: Jo Gifford on Mar 2nd 2012
Jamie Hewlett Collaborates with ABSOLUT

ABSOLUT Vodka’s most recent collaboration is with Jamie Hewlett, of the Gorillaz, who has designed a London-inspired bottle for the brand. This collaboration is the latest in a long line of creative collaborations by ABSOLUT, who for 30 years has collaborated with the a diverse range of creatives such as icons Andy Warhol and Damien Hirst to Lenny Kravitz and Versace. This latest limited edition bottle by Hewlett is entitled the “ABSOLUT London’. The bottle depicts characters who are... CONTINUE READING

Pentagram Creates New IDA Logo

By: Jo Gifford on Mar 1st 2012
Pentagram Creates New IDA Logo

Design agency Pentagram have created the new logo and identity for the International Design Alliance Congress, merging together silhouettes of six continents to create a new form. The IDA Congress takes place every two years, and the 2013 event will take place in Istanbul, Turkey. The concept of the new identity is around the idea of “an artistic restructuring of Pangaea”, the theory of an “entire earth” where, millions of years ago, all the world’s continents existed as a... CONTINUE READING

The 2012 Oscars: Brands Compete for Cut of the “Red Carpet”

By: Nicole Spiegel-Gotsch on Mar 1st 2012
The 2012 Oscars: Brands Compete for Cut of the “Red Carpet”

Whether you were focused on Angie’s leg, JLo’s… um, neckline or genuinely interested in seeing who would bring home the award for best picture during last Sunday night’s Academy Awards show, major brands were there hoping to catch your attention. The three-hour ceremony provided plenty of time for brands to showcase themselves through red carpet product placement as well as in ad spots. Add in sustained engagement of pre-event, during and post-event buzz and an opportunity to do some... CONTINUE READING

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