Plans for Labyrinth Graphic Novel Prequel

By: Nicole Spiegel-Gotsch on Jan 19th 2012
Plans for Labyrinth Graphic Novel Prequel

Fantasy, sci-fi, comic fans and lovers of all things Jim Henson are in for a treat! In an exclusive interview for Entertainment Weekly’s Shelf Life, graphic novel publisher, Archaia announced plans for a graphic novel prequel to Jim Henson’s film, Labyrinth. Labyrinth tells the story of 15-year old Sara, who resents her stepmother and is tired of always having to watch her baby step-brother Toby. She spends much of her time imagining a fantasy world where she is a... CONTINUE READING

The Right Way to Add a Stroke to Text in Illustrator

By: James George on Jan 18th 2012
The Right Way to Add a Stroke to Text in Illustrator

In all aspects of graphic design, the purpose is to communicate a message to your audience. This means that we have to call attention to our text by adding different effects to our typefaces. Some designers add glow effects, some, add drop shadows, but another important method in calling attention to our text is to add a stroke around our typeface. Of course, this is mainly meant for headers and display type, such as a title or large text.... CONTINUE READING

Nike Make it Count in 2012

By: Jo Gifford on Jan 17th 2012
Nike Make it Count in 2012

Nike has launched a new campaign for the new year 2012 called ‘Make it Count’; the campaign features elite British Nike athletes through black and white portraits with their own handwriting below the image to bring a personal angle to their individual pledges. The portraits are in partnership with a series of online films directed by Joe Roberts, which explores each Nike athletes’ drive to achieve their goals in 2012. The whole campaign is spread with the hashtag #makeitcount... CONTINUE READING

Infographics and the Persuasive Power of Design

By: Nicole Spiegel-Gotsch on Jan 17th 2012
Infographics and the Persuasive Power of Design

While infographics in and of themselves aren’t new, a recent article in Fast Company by John Palvus calls attention to an interesting research paper exploring their persuasive power. For those of you unfamiliar with infographics, also known as information graphics, a basic definition is that they are visual representations of information. Specifically from a design standpoint infographics are intended to convey complex or large amounts of data in an accessible, succinct, easy-to-read and high-impact manner. (In)Famous examples you may... CONTINUE READING

Orlando Solar Bears Unveil New Logo

By: Matt Cannon on Jan 16th 2012
Orlando Solar Bears Unveil New Logo

The Solar Bears, an IHL team that played from ‘95 and finally skated off the ice in 2001 recently announced that they would return to the ice for the EHCL’s 2012 season. With a new state-of-the art Arena being designed The Amway Center, Hockey Fans in Central Florida needed a new identity for their classic team. The ECHL’s newcomer unveiled their new logos and team color scheme center court during the recent Orlando Magic vs. Chico Bulls game after... CONTINUE READING

Top 10 Notable Rebrands of 2011 (Part Two)

By: Matt Cannon on Jan 16th 2012
Top 10 Notable Rebrands of 2011 (Part Two)

Here are more of the Top 10 notable rebrands in 2011 (In No Particular Order)… Click Here to see Part One Petco Petco may have fell a bit short with this redesign using a sans serif font and updating their tagline making it longer adding the word “healthy”. At first glance the cat and dog icon seem to be the same, but you’ll notice that they have been modernized a bit and re-colored. The tagline looks to suffer a... CONTINUE READING

Target and Wieden + Kennedy Split

By: Nicole Spiegel-Gotsch on Jan 13th 2012
Target and Wieden + Kennedy Split

It was amid great surprise that AdAge.com reported giant retailer Target’s split with lead agency Wieden + Kennedy this week. Clients changing or terminating agency relationships is by no means unusual, especially in the face of ever increasing pressure to justify ad spending. But, what is unusual is for it to be done when all outward indications point to a highly successful partnership. In fact, Target named Wieden + Kennedy it’s lead agency in 2009 without a review. A... CONTINUE READING

“Must See” Design Exhibits

By: Nicole Spiegel-Gotsch on Jan 13th 2012
“Must See” Design Exhibits

The cold weather has finally arrived, officially making it winter here in New York City. If you’re looking for something to do indoors this month consider some of these engaging exhibitions on view now. MoMA’s “Standard Deviations: Types and Families in Contemporary Design” explores the ways in which designers inject “unique identity into objects produced on an industrial scale.” whether as a counterpoint to the homogeneity of mass production or an assertion of individuality in a post industrial era,... CONTINUE READING

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