HOW Interactive Design Conference Recap

By: Neil Tortorella on Oct 5th 2012
HOW Interactive Design Conference Recap

September 27 marked the start of the 2012 HOW Interactive Design Conference in Washington, D.C. On that day several hundred designers, programmers, SEO specialists and other Web workers descended upon the U.S. Capitol, eager to learn emerging Web technologies and techniques from each other and also leading industry experts. This year, the conference was divided into two tracks – one for designers just moving into web design, with sessions on transitioning print design skills to the Web and getting... CONTINUE READING

The Winding Road From Student to Veteran Graphic Designer: What I’ve Learned Along the Way

By: Neil Tortorella on Sep 19th 2012
The Winding Road From Student to Veteran Graphic Designer: What I’ve Learned Along the Way

Art school was a wacky, wild and totally weird time for me. That was back in the 70s when we still used press type, rapidographs, markers and 360 layout pads. Another thing I never quite understood was who had the brilliant idea to put an art school in the back of a Holiday Inn, on the beach in Fort Lauderdale, with a bar in the front and another one across the street. It was the notorious Elbow Room. I... CONTINUE READING

Fall 2012 Design Events and Exhibitions

By: Nicole Spiegel-Gotsch on Sep 6th 2012
Fall 2012 Design Events and Exhibitions

Before you start filling up your fall calendar we wanted to share a few upcoming design events, exhibits and other goings on that you won’t want to miss. Sure to inform and inspire, these graphic design exhibits and events will help recharge creative batteries. From the “friendly competition” of the AIGA Texas Show to an “intimate conversation” between Louise Fili and Paula Scher at the Type Directors Club and everything in between, they offer a great way to keep... CONTINUE READING

Choosing the Right Design School

By: Nicole Spiegel-Gotsch on Sep 1st 2012
Choosing the Right Design School

With Labor Day weekend upon us and fall around the corner that back-to-school feeling is in the air. For prospective students, it may be a time when they are beginning to consider studying graphic design and graphic design schools or programs. Raising the question of exactly how to go about choosing the “right” school or program for you. In order to give a variety of perspectives on the topic we asked a panel of our experienced and talented writers... CONTINUE READING

Finding the Right Designer for the Job: Tips for Writing a Good Job Post from The Creative Group (Poll Article)

By: Nicole Spiegel-Gotsch on Aug 21st 2012
Finding the Right Designer for the Job: Tips for Writing a Good Job Post from The Creative Group (Poll Article)

The topic of job descriptions came up in conversation with some colleagues the other day. Frequently cited was frustration with overly broad or ambitious job descriptions that read like an employer wish list of skills and expertise rather than an accurate picture of actual needs. Graphic design seems like an area where this is especially prevalent, perhaps owing to the many forms of design practice. While some may argue on the side of that being a valid recruitment approach... CONTINUE READING

Identity Crisis!: 50 Redesigns That Transformed Stale Identities into Successful Brands

By: Brandie Gautreaux on Aug 15th 2012
Identity Crisis!: 50 Redesigns That Transformed Stale Identities into Successful Brands

Within the ever-changing world of business, both large and small, and the multinational corporations, it’s very common for companies or organizations to come to a crossroads as the years pass by. Whether it be that their public image has dampened, they have a desire for an update to include the new and popular progressing trends, or their company logo simply needs to be freshened, it is not unusual for businesses to suffer a graphic “identity crisis” and seek new... CONTINUE READING

Notes from Book Expo America 2012: Evolving Role of Designers in Publishing

By: Nicole Spiegel-Gotsch on Jun 12th 2012
Notes from Book Expo America 2012: Evolving Role of Designers in Publishing

Last week Book Expo America 2012 took place at Javits Center in New York City. According to a press release, this year the show boasted over 1,300 exhibitors, including 200 new companies, an 18% growth in new exhibitors from 2011. It may surprise some to learn that despite advertising’s higher profile, United States Bureau of Labor Statistics for May 2011 show publishing ahead as an industry employer of graphic design, employing designers for content such as books, magazines and... CONTINUE READING

Starting Your Career as a Freelance Web Designer

By: Brandie Gautreaux on May 23rd 2012
Starting Your Career as a Freelance Web Designer

The web designing industry is ever-growing and is a forefront to businesses of all sizes. It’s important to learn the foundation and basics of the trade to begin, to grow and to maintain your business. In his book, Starting Your Career as a Freelance Web Designer, Neil Tortorella communicates his advice and techniques for those entertaining the idea of a career as a freelance web designer and for those already in the field who need a jumpstart to their... CONTINUE READING

The Sad State of Design, 2012 (Poll Question)

By: Neil Tortorella on May 14th 2012
The Sad State of Design, 2012 (Poll Question)

Okay … this is something of a rant. Bear with me or indulge me. I might be spot on, totally off, or just in a lousy mood. A friend called this morning to tell me that his grandson was considering a career in graphic design. He asked for my thoughts and opinion. I couldn’t come up with a single encouraging idea. I told him to have his grandson look into another career option. I’ve been at this design stuff... CONTINUE READING

Senior Graphic Designer

By: GD Staff on Apr 11th 2012
Senior Graphic Designer

The Creative Group is seeking a senior graphic designer for one of our South Bay clients, the leader in vertical marketing and media online. In this role you will be part of the client’s internal Creative Agency and will handle various design projects for their suite of media properties and marketing efforts. The ideal candidate has a passion for design, stays current on emerging design trends, and understands the limitations of designing for web and mobile devices. You will... CONTINUE READING

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